64% of iPhone Users Watch Video Content
What really drew my attention was that 64% of Apple iPhone users claimed to have used their phones to watch direct video content, compared to 32% of other smartphone users. What's the big difference between the iPhone and other smartphones that would make iPhone users twice as likely to watch online tv and video on their devices?
And then it came to me - the screen size is definitely larger on the iPhone, could it be that screen size has a direct correlation with the amount and liklihood of users wanting to watch video on mobile platforms?
We'll have to wait for the research, but it looks a the source of a hypothesis or some computer science dissertation in the foreseeable future.